In the last decade, news publishers have long fought the world’s most popular search engine Google in order to extract some sort of compensation for using their content. According to the latest news, it seems the publishing houses will get what they have asked subject to some terms and conditions.
Google CEO Sundar Pichai said that the company will bring out Google News Showcase for this. It will initially launch in Germany and then to the other countries. Sundar Pichai said, in Germany, it has already signed up German newspapers including Der Spiegel, Stern, Die Zeit, and in Brazil with Folha de S.Paulo, Band, and Infobae.
After the launch in Germany, Google will roll it out in Belgium, India, the Netherlands, and other countries. About 200 publishers in Argentina, Australia, Britain, Brazil, Canada, and Germany have already signed up for the product.
It should be noted that Google News Showcase builds on a licensing deal inked to some media groups in Australia, Brazil, and Germany in June. This drew a lukewarm response from the European Publishers Council.
As of now, Google is negotiating with some French publishers as they are Google’s most vocal critics. On the other hand, Australia wants to force Google and Facebook to share advertising revenue with local media groups.
Google’s funding for news organizations has frustrated other internet publishers like weather websites and recipe tools websites. They consider that Google has hurt its revenue generation so it will be interesting to see whether Google has to offer anything to them as well or not.
Under the hood of Google News Showcase, Alphabet’s Google has planned to pay as much as US $ 1 billion (which is roughly INR 7,315 crores) to publishers globally for their content over the next three years. This is not a speculation or a rumor but a direct revelation from the company’s CEO. Last Thursday, Sundar Pichai said this move could help it win over a powerful group amid heightened regulatory scrutiny worldwide.
Sundar Pichai said in a blog post “This financial commitment, our biggest to date will pay publishers to create and curate high-quality content for a different kind of online news experience.”
It seems that this upcoming Google product will allow publishers to pick and present their stories. The company confirmed that it will launch on both Android and iOS devices.
Sundar Pichai said, “This approach is distinct from our other news products because it leans on the editorial choices individual publishers make about which stories to show readers and how to present them.”